Privacy Policy

Last Updated: March 2026

Propel Optimize LLC (“we,” “us,” or “our”) is committed to protecting your privacy and safeguarding your personal and business information. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website propeloptimize.com (the “Site”) or engage our services.

By using our Site or services, you agree to the terms of this Privacy Policy.

1. Information We Collect

We collect information in the following ways:

A. Information You Provide Directly

When you interact with us (e.g., through forms, contracts, or service delivery), you may provide:

  • Name, email address, and phone number
  • Company name and business details
  • Billing and invoicing information
  • Project-related materials (e.g., website content, branding assets)
  • Account access credentials (e.g., website logins, hosting accounts, analytics platforms)
  • Any other information you voluntarily provide

B. Payment Information

Payments are securely processed through Stripe. We do not store full credit card numbers on our servers.

Customers may optionally choose to store payment methods with Stripe for future use. This information is stored and managed directly by Stripe in accordance with their security and privacy policies.

C. Information Collected Automatically

When you visit our Site, we may collect:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited and time spent on site
  • Referring URLs
  • Date and time of visits

This data is collected via tools such as:

  • Google Analytics
  • Google Search Console

D. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Improve website functionality
  • Analyze traffic and performance
  • Personalize user experience
  • Support marketing and remarketing efforts

You can manage cookie preferences through your browser settings.

2. How We Use Your Information

We use collected information to:

  • Respond to inquiries and provide customer support
  • Deliver web development, SEO, and content services
  • Process invoices and payments
  • Manage client relationships via CRM tools
  • Improve website functionality and performance
  • Send relevant communications (if opted in)
  • Maintain security and prevent fraud
  • Comply with legal obligations

3. Sharing Your Information

We do not sell your personal or business information. We may share information with:

  • Service providers, including:
    • SiteGround (hosting)
    • HubSpot (CRM, forms, email marketing)
    • Stripe (payment processing)
  • Contractors or partners involved in delivering services (under confidentiality obligations)
  • Legal authorities if required by law
  • Successors in the event of a merger or acquisition

4. Third-Party Services

Our Site and operations rely on third-party platforms that may collect or process your data independently. These include:

  • Google services (Analytics, Search Console)
  • WordPress (CMS)
  • SiteGround (hosting)
  • HubSpot (CRM and marketing automation)
  • Stripe (payments)

We encourage you to review their respective privacy policies.

5. Data Security

We implement industry-standard security measures, including:

  • SSL encryption (HTTPS)
  • Secure hosting infrastructure
  • Access controls and least-privilege permissions
  • Password protection and credential management best practices
  • Routine updates to software, plugins, and systems

Despite these safeguards, no system is completely secure, and we cannot guarantee absolute security.

6. Data Retention Policy

We take data minimization and retention seriously.

A. General Data Retention

We retain personal and business information only as long as necessary to:

  • Fulfill the purposes outlined in this policy
  • Meet contractual obligations
  • Comply with legal, tax, or regulatory requirements

B. Client Credentials & Sensitive Access Information

During the course of a project, clients may provide sensitive information such as:

  • Website admin logins
  • Hosting credentials
  • Domain registrar access
  • Analytics or marketing platform access

This information is handled with strict confidentiality and security controls.

All sensitive credentials and access-related data are permanently deleted within 30 days of:

  • Project completion, or
  • Termination of the working relationship

unless otherwise explicitly requested in writing by the client.

We do not retain unnecessary access to client systems beyond what is required to complete agreed-upon services.

7. Your Rights

Depending on your jurisdiction, you may have the right to:

  • Access the personal data we hold about you
  • Request corrections or updates
  • Request deletion of your data
  • Restrict or object to certain processing
  • Withdraw consent where applicable
  • Request data portability

To exercise these rights, contact us at [Insert Contact Email].

8. Children’s Privacy

Our Site and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children.

9. International Data Transfers

Your information may be transferred to and processed in countries outside your jurisdiction, including where our service providers operate. We take appropriate measures to ensure data protection standards are maintained.

10. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be reflected by the “Last Updated” date. Continued use of the Site constitutes acceptance of the updated policy.

11. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Propel Optimize LLC
Email: info@propeloptimize.com
Website: propeltopimize.com